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A Running List of All the Brands Popping Up at the US Open

There are lots of tennis bandwagon hoppers this year!

Alyson's avatar
Alyson
Aug 28, 2025
∙ Paid

The US Open Tennis Championships is underway in Queens, and one of the big developments this year is how many brands are hosting VIPs with suites and courtside tickets. Tournament sponsors have done this for a long time, but this year so many other companies - from department stores to pistachio milks to olive oils - are getting involved.

Many have no association with tennis (I guess players might drink pistachio milk?) and some can’t even articulate why they are on the ground. But I still can’t blame them for being there - it’s the best event of the year, and who wouldn’t want to be in on the action?!

I’m making a running list of all the brands hosting at the US Open this year and what they are doing (tennis shopping sprees, unlimited honey deuces, etc.) Let me know if I left anyone out! So far I have 28…

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